The gift that keeps on giving…. Part 2!

*Would you prefer to hear an audio version? Click the arrow on the above left!* We recently shared with you some fantastic feedback on a recent Gift Aid campaign that the children’s charity Aberlour commissioned us for – along with our tips and hints on running a Gift Aid TM campaign. From an income...

Lead generation (and conversion) is on the increase

*Would you prefer to hear an audio version? Click the arrow on the above left!* Lead generation campaigns by charities are definitely on the rise; possibly spurred on by the continuing constraints of face to face acquisition opportunities, non-profits are welcoming lead gen as a simple, cost-effective way of getting their message in front...

The gift that keeps on giving….

*Would you prefer to hear an audio version? Click the arrow on the above left!* Gift Aid represents the long-standing principle that money donated to good causes should not be taxed. It recognises the role and worth of charities in society.  It’s been with us for more than thirty years and has a current...

The power of thank you

Two little words most of us say many, many times a day in general conversation – but have you ever really considered the power of thank you? In thanking someone, whether it’s the simple courtesy of acknowledging someone who holds the door open for you or showing gratitude to the server for making you...

The success of the extra number campaign

This month’s case study is all about lotteries, prompted by the recent growth of more and more clients focusing on extra number campaigns. It’s no surprise really – of course everyone loves a lottery! For the supporter, a feel-good, low cost contribution is often preferable to the commitment of a larger monthly gift. And...

Making working from home work better for you

2020 was the year of WFH (among other things!). Very quickly, businesses had to adapt to their staff working remotely or risk being left behind – and interestingly, many of the big names decided that rather than this being a short term measure, working from home was actually a huge long-term opportunity. The recognition...

600 new regular givers from one campaign? It can be done!

Here at QTS Fundraising, we work with all sorts of charities. From the big household names like Samaritans and Alzheimer’s Society, to the less well known non-profits such as Education Support and British Liver Trust. For these charities and many more, regular giving is their lifeblood. Regular givers provide them with a source of...

Telephone fundraising during a pandemic

Charities everywhere are reeling from the ongoing impact of COVID-19; as we are all very aware, for almost a year now, mass participation events have been cancelled, public fundraising events have been severely limited, face-to-face fundraising has all but stopped, charity shops have experienced long periods of closure. The funding gaps continue to widen,...