Is it time to upgrade?

Upgrade campaigns – we know you know about them, but when did you last run one? If it wasn’t in the last 12 months, why is that? Perhaps the thought of asking your valued donors to put their hands in their pockets at this strange time is a bit much. Perhaps it’s a high...

Thank you campaigns are here to stay!

“At the start of the Covid-19 pandemic, JDRF worked in partnership with QTS to run a thank you campaign for our supporters. Needless to say, so much has changed since then, but one thing that remains a constant is the power of saying thank you. We are the type 1 diabetes charity. We rely...

The success of the extra number campaign

This month’s case study is all about lotteries, prompted by the recent growth of more and more clients focusing on extra number campaigns. It’s no surprise really – of course everyone loves a lottery! For the supporter, a feel-good, low cost contribution is often preferable to the commitment of a larger monthly gift. And...

Making working from home work better for you

2020 was the year of WFH (among other things!). Very quickly, businesses had to adapt to their staff working remotely or risk being left behind – and interestingly, many of the big names decided that rather than this being a short term measure, working from home was actually a huge long-term opportunity. The recognition...

Telephone fundraising during a pandemic

Charities everywhere are reeling from the ongoing impact of COVID-19; as we are all very aware, for almost a year now, mass participation events have been cancelled, public fundraising events have been severely limited, face-to-face fundraising has all but stopped, charity shops have experienced long periods of closure. The funding gaps continue to widen,...