Barefoot Legacy Fundraising
Need some hands on support with your Legacy Fundraising but not sure where to turn?!
That’s why legacy expert Jensen Calleemootoo launched Barefoot Legacy Fundraising—to give charities flexible, affordable access to the support they need.
In this post, he explains why now is the time to act—and how he can help you make the most of it.
The Baby Boomer legacy: A once-in-a-generation opportunity for charities
In just 20 years, most of the Baby Boomer generation—often called the wealthiest and most generous generation —will have passed on.
And with them will come the biggest transfer of wealth we’ve ever seen. Trillions of pounds will be passed down in Wills. And a good portion of it? It’ll go to the causes closest to their hearts.
That’s huge for charities.
But here’s the thing: for many small and mid-sized charities, tapping into this opportunity is easier said than done—especially when time, money, and people are stretched thin.
That’s exactly why I launched Barefoot Legacy Fundraising.
I want to make it easy for charities like yours to access expert legacy fundraising support—without the cost or commitment of hiring full-time staff or bringing in a consultant or an agency.
Here’s how I make it simple, smart, and affordable:
- Total flexibility – You choose how much support you need. A few hours a week? A few days a month? It’s up to you.
- Real cost-efficiency – You only pay for the time I work. No salary, no overheads, no hidden fees.
- Proven expertise – With over 20 years of legacy fundraising experience, I’ll hit the ground running and deliver results from day one.
So, how does it work?
We’ll kick off with a discovery session where I’ll get to know your goals, your challenges, and your ambitions. Then we’ll agree on a clear scope of work—tailored to your budget. From there, I’ll get to work, keeping you updated with regular check-ins and progress reports.
It’s legacy fundraising, made simple.
If you’d like to chat, I’d love to hear from you.
📩 Email me at jensen@barefootlegacyconsultant.co.uk
Right now, many of your Baby Boomer supporters—whether they’re donors, volunteers or retail customers—are thinking about writing or amending their Wills. And they’d absolutely consider leaving a gift to a cause they care about.
Let’s make sure that cause is yours.
Don’t miss this moment.
About Jensen Calleemootoo – Barefoot Consultant Legacy specialist
My journey into legacy fundraising started back in 2004 at Dogs Trust as a Legacy Marketing Officer. From day one, it wasn’t just a job—it was a passion. Helping people create lasting change through their legacies felt deeply meaningful, and that feeling has never left me. Since then, I’ve had the privilege of leading legacy fundraising teams for some incredible charities, most recently at Woodgreen, The Pets Charity. In 2019, I built their first-ever Legacy Fundraising Team and developed the charity’s first legacy strategy from the ground up. Doubling and tripling the size of the pledger and intender base respectively to secure a future of greater impact for the charity is one of my proudest achievements.
