If the thought of using the telephone for legacy marketing fills you with dread, then this is the marketing webinar for you! Brought to you by our friends at Guardian Angel as part of their Leg Up for Legacies programme, Ben will be chatting with Katie from Guardian Angel and legacy expert Sanita Guddu...
With more and more organisations appreciating the sensitivity of customer credit and debit card details, it won’t be long before it becomes rare and possibly even unacceptable to verbally take a card number over the phone. And this seems more than obvious – what could be more insecure and open to fraud than someone...
Recruiting new donors remains one of the greatest challenges for many charities – and never more so than in the current financial climate. So it’s perhaps unsurprising that many of our clients are looking to get better value from their existing supporter data – and they are finding increasingly creative ways in which to...
If you’ve ever wondered how to set up an automated telephone payment service to ensure you never miss a donation, we’re pleased to say – we can now help with that! This month we are launching “Assist” a simple and cost-effective inbound automated donation service, which is tried, tested and fully Payment Card Industry...
Anyone who knows us, will know that we are always here to chat through your options when it comes to TM fundraising, whether you are a client or not. And that’s an offer with no obligations or expectations – we are simply happy to offer you our advice and opinion based of 20 years...
Have you had a chance to read the latest guide from CIOF on using the telephone for fundraising and supporter care yet? Whether you’re an experienced telephone fundraiser or someone just starting out, we think this is a fantastic resource you’ll keep referring back to. It’s packed with tips and strategies for helping organisations...
Just as we started to successfully navigate the impact of Covid 19, we watch with horror the shocking events surrounding the invasion of Ukraine, and our hearts go out to all those affected by it. Undoubtedly, the impact of this unfolding humanitarian crisis will be widely felt across society, including by many charities, for...
Here at QTS, we support a lot of our clients with lead generation campaigns. And increasingly, we are seeing more clients embrace lead gen with freebie giveaways. These giveaways might be in the form of branded pin badges, car stickers, tote bags, mugs, even access to exclusive educational video content – but an appealing...
*Would you prefer to hear an audio version? Click the arrow on the above left!* We recently shared with you some fantastic feedback on a recent Gift Aid campaign that the children’s charity Aberlour commissioned us for – along with our tips and hints on running a Gift Aid TM campaign. From an income...
*Would you prefer to hear an audio version? Click the arrow on the above left!* Lead generation campaigns by charities are definitely on the rise; possibly spurred on by the continuing constraints of face to face acquisition opportunities, non-profits are welcoming lead gen as a simple, cost-effective way of getting their message in front...
*Would you prefer to hear an audio version? Click the arrow on the above left!* Gift Aid represents the long-standing principle that money donated to good causes should not be taxed. It recognises the role and worth of charities in society. It’s been with us for more than thirty years and has a current...
*Would you prefer to hear an audio version? Click the arrow on the above left!* Working with over a hundred charities, we frequently see donor acquisition as a primary fundraising strategy. And while this is an incredibly important area of activity, we suggest that donor reactivation is an easier (and less expensive) way of...
It might only be September, but 2022 is looming sharply on the horizon. For many of you, I’m sure that means finalising budgets and plans for the months ahead, and here at QTS we are no different. Following a stellar year of activity and results for our clients, we are looking at a very...
Multichannel marketing involves engaging your audience from multiple angles. It’s the implementation of a single strategy across multiple channels (or platforms). It’s about looking at ways to interact with your supporters using a combination of their preferred methods of contact and the channels through which they most often engage – with the outcome being...
We know that charities rely on legacy fundraising. Through our conversations with clients, we hear that for many of the larger non-profits, legacies account for anywhere between a third and half of their fundraising income. But we also know that there are many reasons charities don’t implement a legacy telemarketing campaign, whether that’s down...
If there’s one thing we’ve seen this year in the fundraising sector, it’s that being bold can really pay off. And when I say bold, I mean reaching for every opportunity you can – in what has been an extremely tricky environment to fundraise in… Why do I say this? Let me explain. As...
Upgrade campaigns – we know you know about them, but when did you last run one? If it wasn’t in the last 12 months, why is that? Perhaps the thought of asking your valued donors to put their hands in their pockets at this strange time is a bit much. Perhaps it’s a high...
“At the start of the Covid-19 pandemic, JDRF worked in partnership with QTS to run a thank you campaign for our supporters. Needless to say, so much has changed since then, but one thing that remains a constant is the power of saying thank you. We are the type 1 diabetes charity. We rely...
Two little words most of us say many, many times a day in general conversation – but have you ever really considered the power of thank you? In thanking someone, whether it’s the simple courtesy of acknowledging someone who holds the door open for you or showing gratitude to the server for making you...
This month we wanted to share news of an exciting new partnership we are developing. We’ve been chatting with Steve Grieve from Integrity Print and Glenn Robinson from Urban Planet about some brilliant solutions for us – and our clients – when it comes to added value services. Why could this be useful? It...