Sticking to the rules is essential in telephone fundraising

Fundraising by telephone can be tricky but by using well trained, friendly operators with a comprehensive knowledge and respect for the rules and regulations, it is a highly effective method of raising funds for charitable organisations. Millions of pounds are raised annually through telephone fundraising, and part of its success can be attributed to...

Giving people greater control over contact

A review of fundraising regulations found that a major frustration among the general public is that they have no control over whether they are contacted by charities. There is no system in place for them to opt out of communications before they receive a phone call or mail, whether it is through the post...