New insights into raising money via telephone

A new report from the Institute of Fundraising reveals some interesting information about telephone campaigns. The research behind the document was conducted in partnership with online specialist fast.MAP who conducted a survey of 2,992 people to find out their opinions. The report, entitled Fundraising Media DNA, provides some great insights and has even proved...

Telephone fundraising straight from the veterans

When it comes to raising funds, telephone fundraising can be one of the most useful tools for any charity. However, you need to ensure that the approach to your fundraising operation is careful and well targeted. Nobody wants to be hassled over the phone. This is why the best agencies take a kind and...